dalcore

boca raton, florida | 2024

PROJECT OVERVIEW

Scope: Brand Design

Role: Design

THE DALCORE BRAND

I was contracted to create a boutique, luxury monogram logo for a new contracting company founded by a father and his two sons. The client loved the contrast of structural and fluid forms present in art deco design. They wanted something with the polish of heritage and legacy brands that mirror their Italian roots. I focused on form and clean lines to develop an identity that complements a photo-forward portfolio and detailed services page.


PROJECT OVERVIEW

Scope: Web Design (Squarespace)

Role: Design

WEB TEMPLATES

Once the branding was established, I began building a site. DALCORE didn’t have any previous projects at this point, so I needed to build pages that the client could update themselves when the time came. We selected Squarespace as a user-friendly, soft-launch provider. I paired copy and branded assets with stock images to set the tone for future content. The client comes from a law background and wanted justified text to be a prominent theme throughout the site. This challenged my layout design typography selections, but I was able to find a solution that will give them flexibility while maintaining form.

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